XP Inc.

Our purpose is to transform the financial market to improve people’s lives.

Core Values

Dream Big

We are eternal pioneers because our vision is limitless and our goals turn the impossible into reality.

Open Mind

We do not own the truth. Different viewpoints and a willingness to experiment are what makes us learn and grow.

Entrepreneurial Spirit

We shoulder our responsibilities and take action with the minimum needed to create value. And we go out and do it.

Customer-centric

"The customer's interest is above any other interest, no matter with who or how many we have to fight for it."

— Guilherme Benchimol

NPS (Net Promoter Score) is the way we measure the quality of our services, and is also our main goal as company.

Ownership Structure

Our senior executives are all shareholders of XP Controle, which, in turn, owns most of XP Inc.’s shares, thus ensuring full alignment of interests.

Our solid ownership structure also includes the world’s largest and most experienced private equity fund, General Atlantic, which focuses on growth equity and manages about $20 billion in long-term capital.

Learn more about General Atlantic

Our Companies

More than a benchmark in the investment world, XP Inc. brings together brands that challenge and transform the financial market.

Learn more

Our Evolution

XP Investimentos foundation

We were born in a small room with 8 computers in Porto Alegre.

2001

We discovered that Financial Education is the best way to help the Brazilian people to invest better. This is why we have created XP Education.

2002

First affiliated office

This was the year we inaugurated the first affiliated office in Novo Hamburgo, RS. Today, there are more than 600 across Brazil.

2003

The operations of our own Asset Management began.

2006

Broker

We purchased Manchester CCTVM and AmericaInvest and started to work as a broker.

2007

1st Place Trophy

We reached first place on the BM&FBovespa ranking amongst the independent brokers.

2009

We launched XP Insurance Broker

2009

Época Negócios

We were awarded the “Most innovative companies in Brazil” prize, by Época Negócios.

2009

We purchased the news portal InfoMoney

2012

We began the XP Investments operations in Miami.

2014

We purchased Clear Broker.

2014

SartusCapital

Sartus Capital operations began in London and Geneva.

2015

We purchased Rico Investimentos.

2015

Grupo XP is now XP Inc., a more modern and global brand.

2019